About us - From apps used by millions to building CreatorKit
Hi there! The CreatorKit team here, working on a big mission:
Help creators grow online
The Creators Within
We see Creators as those who influence culture, organizations, and the people around them.
Many people see Creators as self-employed content creators (like writers or bloggers), or entrepreneurs (like startup founders or app developers). We think being a Creator is not related to being an employee, employer, or self-employed.
We believe brands and businesses are driven by the creators within them.
CreatorKit was built to create videos, but not specifically for video creators. It’s designed to turn marketers, photographers, founders, and anyone into a video creator.
Before working on CreatorKit, we’ve built many apps and tools used by over 15 million users worldwide. You can see some of our previous projects here, but it’s likely you’ve already heard about the Top Nine trend.
We’re the Creators behind the Top Nine Instagram trend.
Every end of the year, millions of Instagram users, influencers, and celebrities download our Top Nine app to generate a collage with their Top Nine Instagram photos of the year. The app made it to the #1 spot of the App Store by end of the year:
WE ARE #1 ON THE US APP STORE AGAIN!!!— Kevin Natanzon (@kevntz) January 1, 2020
Best way to wrap up the best year of my life:
🇮🇱 Moved to Tel Aviv, Israel
💍 Got married
✈️ Trips to new places
🚀 Launched new projects
Can't describe how happy I am for this 2019! To friends and everyone who helped:
🙌THANK YOU!!🙌 pic.twitter.com/qodIQlZtfn
In the past few years, we’ve been focused on short term projects. This means apps and websites that take a very few to build and may be useful or fun to use for a few times, but without any value after that.
We became really good at online growth, but not that good at creating a apps and tools that were able to add value for more than a few times. This requires complete focus.
That’s why at the beginning of 2019, we decided to experiment with many ideas as possible during 2019, with the goal of choosing only one.
“In January 2020 we’ll decide what projects we’ll sell or kill, ensuring we can focus on scaling only one of them.” - We wrote on the blog post announcing it.
That’s the story of how CreatorKit was born in January 2020.
After experimenting with video technologies, working together with hundreds of Creators, and building an Instagram tool used by millions, it was clear to us that we wanted to pursue our vision to help creators grow online.
Video plays a big part when trying to acquire an audience online, and our we think we’ll be able to help a lot with that.